راهنمای نهایی استارتاپ: درس‌های بازاریابی، روایت‌های جنگی، و توصیه‌های دشوار به‌دست‌آمده از سرمایه‌گذاران خطرپذیر و سرمایه‌گذاران فرشته‌ی پیشرو ۲۰۱۷
The Ultimate Start-Up Guide: Marketing Lessons, War Stories, and Hard-Won Advice from Leading Venture Capitalists and Angel Investors 2017

And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors.

So what's the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time entrepreneurs and employees need to know to navigate their way to success?

The Ultimate Start-Up Guide offers practical advice, insights, lessons, and best practices from the world of start-ups, including:

• Strategies for hiring and building your team, culture, and values.
• How to pitch your company, secure funding, and distribute equity.
• Best practices in launching your business.
• How venture capitalist investors think, evaluate new companies, and advise entrepreneurs.
• War stories and red flags from top VC partners and entrepreneurs.

Start-ups are a business model and culture of their own, changing the economic landscape as well as the way we live and work. The Ultimate Start-Up Guide offers an insider's look at this world. It's a fascinating read for anyone contemplating how to build or participate in a successful start-up.