۲۲ قانون ثابت بازاریابی ۲۰۰۹
The 22 Immutable Laws of Marketing 2009

1. Dedication

2. Contents

3. Introduction

1. The Law of Leadership

2. The Law of the Category

3. The Law of the Mind

4. The Law of Perception

5. The Law of Focus

6. The Law of Exclusivity

7. The Law of the Ladder

8. The Law of Duality

9. The Law of the Opposite

10. The Law of Division

11. The Law of Perspective

12. The Law of Line Extension

13. The Law of Sacrifice

14. The Law of Attributes

15. The Law of Candor

16. The Law of Singularity

17. The Law of Unpredictability

18. The Law of Success

19. The Law of Failure

20. The Law of Hype

21. The Law of Acceleration

22. The Law of Resources

26. Warning

27. About the Author

28. Credits

29. Copyright

30. About the Publisher