رفتار خرید و ویژگی های شخصی ۲۰۱۸
Purchasing Behavior and Personal Attributes 2018

1. PREFACE

2. TABLE OF CONTENTS

3. TABLES

4. I INTRODUCTION AND PLAN OF THE STUDY

5. II THE DIMENSIONS OF PURCHASING BEHAVIOR

6. III FURTHER ANALYSIS OF PURCHASING BEHAVIOR DIMENSIONS

7. IV THE DESCRIPTION OF PERSONALITY AND SOCIO-ECONOMIC STATUS

8. V EXPERIMENTS ON THE ANALYSIS SAMPLE

9. VI RELATIONSHIPS BETWEEN PERSONALITY AND PURCHASING BEHAVIOR

10. APPENDICES

11. APPENDICES A TABLES

12. APPENDIX B THE EDWARDS PERSONAL PREFERENCE SCHEDULE

13. CONCLUSIONS

14. INDEX