تسلط بر قواعد استراتژی رقابتی: راهنمای کاربردی برای مدیران ۲۰۰۷
Mastering the Rules of Competitive Strategy: A Resource Guide for Managers 2007

1. Front cover

2. Contents

3. Dedication

4. Introduction

5. The Author

6. Strategy Rule 1. Shift to the Offense: Turn a Risky Competitive Situation into a Fresh Market Opportunity

7. Strategy Rule 2. Maneuver by Indirect Strategy: Apply Strength against Weakness

8. Strategy Rule 3. Act with Speed: The Essential Component to Secure a Competitive Lead

9. Strategy Rule 4. Grow by Concentration: Deploy, Target, Segment

10. Strategy Rule 5. Prioritize Competitive Intelligence: The Underpinnings of Business Strategy

11. Strategy Rule 6. Align Competitive Strategy with Your Corporate Culuture: The Lifeline to Your Organization's Future

12. Strategy Rule 7. Develop Leadership Skills: The Moral FIber Underlying Business Strategy

13. Strategy Rule 8. Create a Morale Advantage: Engage Heart, Mind, and Spirit When All Else Fails

14. Strategy Rule 9. Strengthen Your Decision-Making Capabilities: Fortify Intuition, Enhance Business Experience, Expand Knowledge

15. Appendix: The Strategic Business Plan: Forms and Guidelines

16. Index

17. Back cover