کتاب کار بازاریابی چریکی در ۳۰ روز ۲۰۰۶
Guerrilla Marketing in 30 Days Workbook 2006

1. Praise

2. Title Page

3. DAY 1 – Marketing Mindset

4. DAY 2 – The Purpose of Your Marketing

5. DAY 3 – Competition/Research

6. DAY 4 – Target Market

7. DAY 5 – Positioning

8. DAY 6 – Niche Marketing

9. DAY 7 – Marketing Plan and Strategy

10. DAY 8 – Competitive Advantage and Benefits

11. DAY 9 – Identity and Branding

12. DAY 10 – Marketing Communication and Creative Planning

13. DAY 11 – Advertising and Media Plan

14. DAY 12 – Business Networking

15. DAY 13 – Strategic Alliances and Fusion Marketing

16. DAY 14 – Direct Selling

17. DAY 15 – Telephone Selling and Marketing

18. DAY 16 – Printed Collateral, Brochures, and Sales Sheets

19. DAY 17 – Direct Mail

20. DAY 18 – Radio/Television/Cable TV

21. DAY 19 – Marketing Hooks

22. DAY 20 – Public Relations

23. DAY 21 – Marketing Calendar

24. DAY 22 – Other Marketing: Coupons, Speaking, and Contests

25. DAY 23 – Online Marketing, Part 1

26. DAY 24 – Online Marketing, Part 2

27. DAY 25 – Trade Shows and Expos

28. DAY 26 – Newsletters

29. DAY 27 – Marketing Budgets

30. DAY 28 – Plan Execution and Implementation

31. DAY 29 – Expansion/New Markets/New Income Streams/New Products

32. DAY 30 – New Plan—The Next 30 Days and Beyond

33. Subscribe to Entrepreneur Magazine

34. Copyright Page